All posts in Mobile Media

21 | Jan
2016
The 5 Most Terrifying Experiential Marketing Vehicles of All Time

No, man. Promotional vehicles are not whimsical client engagement tools. They’re harbingers of fiery doom. They’re existential crises imbued with motive force. Behold: The Wienermobile Look, hot dogs are delicious, OK? No one around here’s saying otherwise. But there’s a certain amount of willful ignorance involved. Every time you wrap your lips around an over-processed […]

01 | Oct
2015
Mobile (Road Show) Marketing Trends of 2015: Ideas & Inspiration

The Kenzo Fashion Bus Kenzo, who’s marketing department are quickly proving themselves masters of experiential fashion, show off their hottest print of the season on the exterior of the Kenzo Fashion Bus. The lower deck features a Kenzo fashion showroom where new SS15 runway collection and accessories are out on display, and available for exclusive […]

16 | Jul
2015
Hey you, eat this: the challenges of food sampling campaigns

Couple of years back, Decibel took to the road for Doubletree by Hilton, managing their Cookie CAREavan sampling campaign. You know what we found out? Everyone loves free noms, and the stats back us up on that. According to a 2015 study by the Event Marketing Institute, consumers are 78% more likely to purchase a […]

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