06 | Nov
2017
The Decade of Decibel

2017 is a big year for us. Over the past ten years, we’ve produced, managed, and staffed countless events, building our expertise in the large-scale event industry. Above that, we’ve built a reliable network of vendors, venues, and a hardworking staff to make all this possible. To mark the 10-year anniversary of Decibel Management, we’re […]

13 | Sep
2017
Life of an Event Prof: #NatBookFest Breakdown

Last week, we wrapped up one of our flagship events, The Library of Congress National Book Festival. It was our eighth year managing this event, and while we’re veterans, we’re always looking for new ways to accommodate a bigger audience and out-do ourselves from the year(s) before. With an expected 100,000 guests and a couple […]

22 | Aug
2017
Winter is Coming: Best Indoor Venues for Winter Events

Winter is coming. In the event management business, it’s in our nature to be two seasons ahead. As consumers are enjoying those outdoor summer brand activations, our heads are down planning. We’ve scoped out the best venues for your upcoming winter meetings and events in major east coast cities. Moonlight Studios  Chicago, IL Located in […]

25 | Jul
2017
Bad Ass Summer Brand Activations

Brands are hyping up summer 2017 with traveling treadmills, tequila, stunt doubles, and engaging consumers along the way. Here are our favorite brand activations of this summer (so far).    Patron the Summer Tour  We’re big tequila drinkers at Decibel Management (especially after a successful event), so this one is our favorite. The Patron the […]

21 | Jun
2017
Making Events Great: Episode 1

During Talk West Episode 1, Ann Marie Taepke, Walk West Director of Digital Media, met with our CEO, Dave Sonntag, to discuss his expertise in the world of event management. Dave shares his insight on what works best, the importance of preparation, and the key factors that contribute to executing an all-around successful event. He […]

31 | Mar
2017
Top 3 Experiential Marketing Campaigns of 2017 (Thus Far)

Experiential marketing. Engagement marketing. On-ground marketing. Event marketing. Whatever you want to call it, can be very successful – if done right. The goal of experiential marketing is to form a memorable connection between the consumer and the brand to make a lasting impression, influence purchase decisions and ultimately build brand loyalty. It’s proving to […]

03 | Feb
2017
The Incredible Impossibility of the Super Bowl Halftime Show

As you’re making your last minute game-day dip selections and 60-inch TV purchases, there’s a group of brave people who have been prepping for this Super Bowl Sunday since last year. Spoiler alert: It’s not any member of the Falcons or the Patriots. No, for these ambitious folks, the game really begins when the players […]

09 | Jan
2017
8 Bad Ass Products You Need For Events from CES 2017

When you’re a kid, wonderment can be found around every corner. When you’re an adult, there are three main places you can go to experience that same childlike rush of awesomeness: Disneyland, Legoland and CES. Unlike Disneyland, the magic displayed at CES is real; and unlike Legoland, it isn’t larger than life, it is life. […]

11 | Apr
2016
Three Experiential Installations that Solved Actual Problems

Ginormous wall-mounted drum kits. Experimental tea-time pop-up bars. These are cool, and we love them. And yes, it is always Pimm’s O’clock. But experiential really goes to the next level when it can be applied to problems that plague our community. What the Phonics Total geniuses Andrew Spitz and Momo Miyazaki noticed something weird about […]

07 | Apr
2016
Four Cool Auto-Industry Experiential Marketing & Activations

We’re on a car kick this month – that deconstructive shallow dive into the intricacies of auto unveilings turned up a lot of good stuff, including a long list of experiential campaigns by auto manufacturers from which we’ve picked out four of the best. The Kia Dream Chute You remember when you were a kid, […]

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